PLAY EVERY DAY
Play Every Day - The spring summer 2024 Mr Marvis campaign plays with the allure of Italian charm shot against the backdrop of one of the most beautiful coastal landscapes of the world; The Amalfi coast.
Date
May - Sept 2024
Role
Concept and Creative Direction
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The Direction
Play Every Day – The spring summer 2024 Mr Marvis campaign plays with the allure of Italian charm shot against the backdrop of one of the most beautiful coastal landscapes of the world; The Amalfi coast.
The Film
The film takes place at an old town square on a coastal village called Cetara, It all starts on a warm italian summer day, when one of the guys decides to start a water fight in the end the whole town is involved. Click on the image to see the full film
“Play every day, for it keeps the soul alive and the spirit vibrant”.
PRINT CAMPAIGN
The magazine
The Play Every Day magazine reaches over 1M households. Next to the print edition, there is also the digital version in 7 languages.
FILM:
Director: Rogier Smalhout
Dop: Zeeger Verschuren
MUSIC:
SIZZER Music
PHOTOGRAPHY
Marc de Groot
On film set: Renze Bemelmans
PRODUCTION:
Brand Director: Raphaëlle Touat
Creative producer: Ruth Lohuis
Production Assistent: Delphine Debelle